Which pre-mixed alcohol brands have added the most £ sales to the category over the latest 52 weeks vs LY 📈

Which pre-mixed alcohol brands have added the most £ sales to the category over the latest 52 weeks vs LY 📈

1- Au Vodka

2- MOTH Drinks - B Corp™

3- Four Loko Red Star Brands

4- Buzz Ballz Cocktails Hammonds of Knutsford

5- Funkin Nitro FUNKIN COCKTAILS | B Corp™

6- Absolut & Sprite Pernod Ricard

7- Malibu Pernod Ricard

8- Ciroc Tropical Passion Diageo

9- White Claw hard seltzer Mark Anthony Brands UK

10- Ciroc Summer Circus Diageo

11- Olmeca Altos Pernod Ricard

12- Served Cocktails SERVED® 

13- Wonderland Cocktail BrewDog

14- VK Global Brands Limited

15- Bombay Saphire Diageo

16- Tanqueray Cocktail Collection Diageo

17- Bacardi

18- Johnnie Walker cocktail collection Diageo

19- Tanqueray Diageo

20- WKD X SHS Group

Data by NielsenIQ Retail Measurement | PRE-MIXED ALCOHOL| GB TOTAL COVERAGE | 52 WEEKS TO WE 25TH JANUARY 2025